As 2020 winds down, we want to look to the year ahead. In this minisode, we sit down with Vynamic’s Life Sciences Sector Advisor, Karen Baldry, to discuss the trends she sees being the most impactful in 2021. The episode opens with a discussion of the COVID-19 vaccine and the shift in focus from clinical trials to supply, distribution, pricing, and access (01:15). Even after a vaccine is available, life sciences organizations will likely still see long term impacts of the pandemic across the business (01:52), with digital becoming an increasing area of concentration and innovation (02:15). The conversation then moves to the impact of these trends (03:00), including changes to future vaccine and drug development, interactions with HCPs (04:05), and investment in omnichannel (5:04). The interview closes with the hope that learnings from 2020 unlock new opportunities for life sciences companies and organizations across the entire healthcare industry (6:09).
Podcast
Spotlight Trends Minisode: Life Sciences
Related Content
2022 Healthcare Industry Trends
2022 Healthcare Industry Trends
With the start of a new year dampened by Omicron and yet another surge in COVID-19 infections, it’s hard not to wonder what this “next normal” will look like for healthcare. After chatting with each of Vynamic’s heads of sector, the Trending Health team brings it all together to discuss the trends expected to shape the industry this year.
Spotlight Trends – Healthcare Technology
Spotlight Trends – Life Sciences
Spotlight Trends – Providers
Diversity, Equity, & Inclusion Journey: Where to Start
Diversity, Equity, & Inclusion (DEI) is a topic in the workplace that has recently garnered a long-overdue increase in global attention, as the dual pandemics of COVID-19 and systemic racism collided. While the social justice case for organizational DEI initiatives is undeniable, successful initiatives also have a tangible impact on engagement, financials, and innovation. Even when the benefits are understood, taking the first step can be a challenge, with many organizations unsure of where to begin. In Vynamic’s latest Insight, we break down where and how to ensure that DEI is given the same rigor as other transformational initiatives.
- Services:
- Diversity, Equity, & Inclusion
Global Launch Operating Model
A global life sciences company needed support in developing a commercial launch operating model and partnered with Vynamic to create a tailored launch framework that would successfully bring five innovative therapies to market over the next three years.
- Sectors:
- Life Sciences
Spotlight Trends – Health Plans
Spotlight Trends – Public Health
Want to learn more? Get in Touch!
Contact our team to learn more about how we can help your needs.
