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Life Sciences

Pharmaceutical and Biotech Companies

The rising influence of health plans, provider consolidation, and increased patient access to information have created a swirling business environment for Life Sciences organizations. Regulatory complexity and competitive intensity are putting more pressure than ever on innovation, R&D productivity, and business development. Life Sciences companies must now innovate and collaborate better than ever before while also creating data-driven strategies, highly efficient operating models, and vibrant company cultures.

Vynamic is working with clients in areas including:​

Product Launch

Vynamic combines our vast Life Sciences experience and expertise to simplify the product launch journey across multiple stages. We provide a structured yet flexible approach that can support you cross-functionally, or dive deep into a specific focus area.

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Product Launch
Customer Experience Transformation (CXT)​

Customer Experience Transformation (CXT)​

As Life Sciences organizations shift from a “product-first” to a “customer-centric” mindset, Vynamic provides transformation leadership and expertise to build the CX capabilities, competencies, and cultural change required to achieve new ways of working.

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Customer Experience Transformation (CXT)​

DEI & Health Equity​

Vynamic partners with our clients to achieve their DEI objectives, closing health equity gaps along the way. We activate DEI strategy in close alignment with talent, product development, launch, and commercialization by empowering teams, diversifying clinical trials, broadening patient outreach, and enhancing marketing initiatives.

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DEI & Health Equity​

Partnerships​

Vynamic applies its understanding of our clients’ unique needs, the capabilities of external partners, and the broader healthcare industry to identify, establish, and operationalize partnerships that achieve the expected outcomes and assure mutual success.​

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Partnerships​

Acquisition Integration​

Vynamic is frequently the “first call” our clients make once the ink dries on a merger or acquisition deal. We help integrate company cultures, systems, and processes in a rapid, robust, and efficient way.

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Acquisition Integration​

Commercial: Operations & Strategy​

Vynamic helps Life Sciences companies bring their commercial strategies to life. We partner with commercial leaders to navigate the growing complexity of the healthcare environment, ensuring their capabilities and roadmaps support the strategic vision of their internal and external customers.

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Commercial: Operations & Strategy​

Market Access​

Vynamic serves as a strategic partner in navigating the complex payer landscape and external pressures with the goal of sustainable access for patients. We partner with cross functional teams to design and implement strategies that include unique product and portfolio factors, market dynamics, organizational culture, and internal operations.​

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Market Access​

Medical Affairs​

Vynamic partners with clients to design and implement strategic plans, frameworks, business processes, and operating models that address the scientific and medical priorities of today’s Medical Affairs organizations.

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Medical Affairs​

Clinical Innovations/R&D​

Vynamic brings deep experience in clinical operations and R&D to deliver innovation that differentiates clients in the Life Sciences market. Our experience covers clinical development operations, trial optimization (decentralized, diversified), data interoperability and standards, safety/pharmacovigilance, and more.

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Clinical Innovations/R&D​

Enabling Healthcare Technology​

Life Sciences organizations are realizing the impact of bringing both innovative medicines and complementary digital health tech solutions to patients to improve engagement and outcomes. Vynamic helps our clients identify, evaluate, and implement customer-facing solutions throughout the product lifecycle.

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Enabling Healthcare Technology​

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European Medical Affairs Transformation Journey

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Creating A Global Medical Affairs Governance Roadmap

A global pharmaceutical company based in Europe needed to ensure robust and consistent product launch execution by Medical Affairs teams across multiple countries. Read how this client partnered with Vynamic to improve launch planning and efficiency and develop a high-impact roadmap that provided a flexible and repeatable model for their European Medical Affairs teams.

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Aligning Leadership Styles to Drive Medical Strategy

The US medical leadership team of a global life sciences company was faced with competing objectives that made it difficult to align on their team’s priorities. Based on these objectives, Vynamic planned and facilitated a tailored two-day workshop to help the leaders understand and leverage the power of their individual styles and collaborate more cohesively around a common strategy and clear priorities.

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Building Culture & Strategy Through Cross-Functional Collaboration

Organizational changes at a rapidly growing, midsize life sciences company brought together employees from several functions to create a newly aligned business unit. With a lack of shared culture and misalignment around roles and responsibilities, a Vynamic workshop helped to bring this new business unit together to create a foundation of culture and clarity around ownership and ways of working.

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Insight

Integrating Diversity, Equity, & Inclusion Throughout Clinical Trials

Pharmaceutical companies who choose not to build DEI into their business strategy are missing out on an opportunity to expand the reach of life-changing therapies while isolating large populations of potential consumers. In this insight, Vynamic covers how to integrate DEI within key steps of the clinical trials process to facilitate better outcomes for both patients and pharmaceutical companies alike.

Integrating Diversity, Equity, & Inclusion Throughout Clinical Trials
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Karen Baldry
Head of Life Sciences
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