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Healthcare Industry

All Healthcare All The Time

We focus exclusively on the healthcare industry. We approach healthcare as five interwoven sectors, giving you access to our unique perspective during a time of constant change.

We have experience and expertise across all healthcare sectors:

Health Plans

Payers, Pharmacy Benefit Managers (PBMs), Administrators, and Health Plan Services

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Health Plans

Healthcare Technology

Medical Devices, Health IT, and Digital Health

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Healthcare Technology

Life Sciences

Pharmaceutical and Biotech Companies

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Life Sciences

Providers

Hospitals, Health Systems, and Home Care Agencies

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Providers

Public Health

Government and social programs which regulate and manage care

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Public Health

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Spotlight Trends Minisode: Healthcare Technology

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As 2020 winds down, we want to look to the year ahead. In this minisode, we sit down with Vynamic’s Healthcare Technology Sector Advisor, Chrisna Govin, to discuss the trends she sees being the most impactful in 2021. The episode opens with a discussion of the accelerants that are causing rapid adoption of technologies across …
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Spotlight Trends Minisode: Health Plans

December 10, 2020
As 2020 winds down, we want to look to the year ahead. In this minisode, we sit down with Vynamic’s Health Plans Sector Advisor, Saurabh Raman, to discuss the trends he sees being the most impactful in 2021. The episode opens with a discussion of medical utilization and the impact on consumer costs (01:20). The …
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Spotlight Trends Minisode: Provider

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As 2020 winds down, we want to look to the year ahead. In this minisode, we sit down with Vynamic’s Provider Sector Advisor, Ryan Hummel, to discuss the trends he sees being the most impactful in 2021. The episode opens with a discussion of the rapid expansion of telehealth, the recent decline in preventative care …
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Brand Performance Assessment During Critical Launch Window

A second-in-portfolio pharmaceutical product faced underperformance during their critical launch window and asked Vynamic to conduct a 360° assessment of brand strategy and tactical execution.

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Spotlight Trends Minisode: Life Sciences

November 24, 2020
As 2020 winds down, we want to look to the year ahead. In this minisode, we sit down with Vynamic’s Life Sciences Sector Advisor, Karen Baldry, to discuss the trends she sees being the most impactful in 2021. The episode opens with a discussion of the COVID-19 vaccine and the shift in focus from clinical …
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Election 2020: Impact on Healthcare

November 19, 2020
The 2020 election saw historic turn out with over 62% of the eligible voting population and more than 148 million votes cast. Healthcare was a key issue this election, particularly given candidates’ divergent policies and the increased attention on public health during the current COVID-19 pandemic. The episode opens with a discussion of what a …
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Spotlight Trends Minisode: Public Health

November 5, 2020
As 2020 winds down, we want to take a look at the year ahead. In this minisode, we sit down with Vynamic’s Public Health Sector Advisor, Mindy McGrath, to discuss the trends she sees being the most impactful in 2021. The episode opens with a discussion around the uncertainty of the Affordable Care Act (01:06) …
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To meet evolving HCP expectations and our Life Sciences client’s business objectives, Vynamic collaboratively developed a new customer-centric omnichannel ecosystem that would transform how the brand (and the company) approached marketing.

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