Customer Experience Transformation (CXT).

Omnichannel transformation is complex. It transcends marketing to include technology, data and insights, culture, operating models, and beyond. Vynamic navigates this transformation and complex stakeholder landscapes by providing strategic and thoughtful project management, operating model and organizational design, communication design and execution, and change management to ensure that the transformation sticks. We directly support the development of new capabilities and, when ready, transition to your team to own and operate.

Patient Engagement can mean different things to different stakeholders. We help our clients define, understand, and apply patient-focused programs and perspectives throughout the patient experience journey and product lifecycle. For clients, we listen and integrate patient perspectives to inform market and disease assessment, clinical trial design, and commercialization efforts. For patients, we stand up innovative programs and services for patient experience improvement and better outcomes.

As the market access landscape becomes more complex, medicines become more specialized, and patients become more empowered. The role of Patient Services is increasingly important in Life Sciences organizations. Vynamic helps clients evaluate their unique needs and works with business stakeholders, IT, and vendor partners to design and implement next-generation HUB capabilities.