Home What we do Health Industry Health Technology

Health Tech & MedTech.

We support organizations whose innovative medical and health solutions, technologies, devices, and data are shaping the future of health.

Health professionals, customers, and patients have unprecedented access to information at their fingertips, making them more digitally savvy and insight-driven than ever before. This increasingly data-driven market has heightened the expectations of product and service experiences, with customers not only appreciating, but anticipating that interactions are tailored to meet their unique needs. Health Tech companies play a crucial role accelerating the market shift with technology, data, and analytics products, while MedTech companies are starting to transform their product portfolios, incorporating these prevalent new avenues for innovation.

Given these evolving market dynamics, both MedTech and Health Tech companies are increasingly sharpening their focus on demonstrable product value, compelling go-to-market approaches, and business agility to stand out in an ever-crowded market. The innovative players across this landscape are enhancing the way companies make decisions, develop medical technologies, and engage with customers and patients on their unique health journeys.

With a team whose expertise spans the health industry, we pride ourselves on providing unique insights through an interwoven, cross-sector lens. We are committed to delivering results that create value and maximize your investment.

The market is evolving.

The increasing prevalence of data, insights, and consumer-centric technology-enabled solutions have fueled a transformation for the MedTech market, driven by new and innovative Health Technologies, inclusive of traditional and non-traditional entrants.

We work with companies across these segments:

  • MedTech & Devices
  • Digital Health Solutions

MedTech trends.

Listen to our Head of Health Technology discuss the five key trends she expects to be most impactful in MedTech in 2024 on Vynamic’s Trending Health Podcast.

Our solutions.

We partner with clients on solutions designed to address their unique needs and challenges:

Product Launch Device launch and portfolio and product management

Launching new products successfully in today’s crowded technology environment is harder than ever. Coupled with large legacy portfolios, MedTech companies are looking to ensure their investments within their portfolio are maximized.

We partner with clients on solutions like:

  • Develop a launch strategy
  • Navigate capability readiness, including cross-functional planning
  • Develop tailored launch playbooks

Meet our experts
Mary Virzi
Christina Nikolos

Customer Experience Transformation Seamless, data-driven customer & patient experience

In today’s increasingly complex and connected healthcare ecosystem, the ability to deliver a seamless, data-driven customer experience is paramount.

We partner with clients on solutions like:

  • Customer and patient experience & journey mapping
  • Omnichannel transformation & capability building
  • Change management, training & communication strategies

Meet our experts
Jess Werle
Mike Zapiec

Commercial Transformation Digital health technology go-to-market transformation

MedTech companies are transforming their products and how they to go-to-market. Today’s products have hardware, software, and data components, requiring a transformational approach to commercializing.

We partner with clients on solutions like:

  • Future state go-to-market strategy development
  • Impact and capability assessments
  • Transformational roadmaps and execution support

Meet our experts
Mary Virzi
Jess Werle

 

Capability Integration Strategic investments of new capabilities and products

MedTech and Health Tech companies have immense opportunity to drive the future of health through strategic investments of new capabilities and products in their portfolio.

We partner with clients on solutions like:

  • Development of pre-close and day 0 plans
  • Integration program management
  • Organizational designs and operating models

Meet our experts
Sean Martin
Kevin Fletcher

 

Operating Model & Org Design Optimizing the organizational model

Technology organizations need to quickly adapt their businesses to keep up with the rapidly moving healthcare market and to continue the attraction and retention of extraordinary talent.

We support clients to develop:

  • Current state analysis including gap assessment and resolution
  • Defined design principles
  • New org design including career paths and succession plans
  • Transformation roadmap

Meet our experts
Michael Hudson
Dominic Cabano

Mary Virzi

Executive & Head of Health Technology

Let’s talk.

Reach out to connect with our sector expert and learn more about how our team can support your MedTech & Health Tech strategic initiatives.

Get in touch