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Benchmarking to define global medical affairs remit

Vynamic conducted in-depth benchmarking interviews with Medical Affairs executives from eight top-tier pharmaceutical companies across the industry, offering a summary report in return for participation.

The challenge

A pharmaceutical company was looking to understand the sizes, structures, responsibilities, and future trends to Medical Affairs in other pharmaceutical companies in order to define roles and responsibilities of their Global Medical Affairs Department.

Our approach

Vynamic conducted in-depth benchmarking interviews with Medical Affairs executives from eight top-tier pharmaceutical companies across the industry, offering a summary report in return for participation.

The results
  • A global strategic plan including positioning, competitive differentiation, prioritized brand protection options, and implementation plans.
  • Results and insights from the in-depth interviews were used to shape the roles and responsibilities of the development of the new Global Medical Affairs Department

 

About Vynamic

Vynamic, an Inizio Advisory company, is a leading management consulting partner to global health organizations across Life Sciences, Health Services, and Health Technology. Founded and headquartered in Philadelphia, Vynamic has offices in Boston, Durham NC, and London. Our purpose is simple: We believe there is a better way. We are passionate about shaping the future of health, and for more than 20 years we’ve helped clients transform by connecting strategy to action.

Through a structured, yet flexible delivery model, our accomplished leaders work as an extension of client teams, enabling growth, performance, and culture. Vynamic has been recognized by organizations like Great Place to Work and Business Culture Awards for being leaders and innovators in consulting, company culture, and health. Visit Vynamic.com to discover how we can help transform your
organization or your career.

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