Developing a Compelling Go-to-Market Strategy in Home & Community-Based Care
A large home and community-based care provider saw an opportunity to distinguish itself in a highly fragmented market as the preferred joint venture partner to health systems looking to adopt a transformative post-acute strategy. Read how Vynamic created a go-to-market strategy that positioned this client at the forefront of a shift towards high quality, home-based care, all while reducing the total cost of care.
As the cost to bring new therapeutics to the market continues to soar, it is more important than ever for Life Sciences companies to develop robust Market Access strategies. Mindy & Ryan are joined by Vynamic’s Raina Dhir and Maggie Gorman to discuss the criticality of Market Access in ensuring successful drug launches and how …
In this minisode, Mindy and Ryan examine recent newsworthy items, including CVS Health’s announcement of winning the bid to acquire Signify Health (0:38), Walmart enlisting UnitedHealth Group in a value-based care partnership (4:44), the overall impact of these big retail healthcare clinics expanding their presence in primary care through strategic partnerships and planned acquisitions (6:25), …
Spotlight: Social Determinants of Health – September 15, 2022
September 15, 2022
Over the last two decades, the public health community has been highlighting how non-medical factors and the environments where people live, learn, and work can play a significant role in a person’s health and overall quality of life. In this episode, Mindy is joined by Vynamic’s Cassandra Zuluaga and special guest, Dr. Charlotte Cuddihy, a …
Medical Affairs plays a critical role in key activities for pharmaceutical companies. This includes evidence generation, evidence dissemination, and very importantly, engagement with Healthcare Professionals. Read how Vynamic's client, the Global Head of Medical Affairs for a pharmaceutical company based in Europe, partnered with Vynamic to identify and define the strategic vision and priorities for their Region Europe Medical Affairs strategic transformation.
Creating A Global Medical Affairs Governance Roadmap
A global pharmaceutical company based in Europe needed to ensure robust and consistent product launch execution by Medical Affairs teams across multiple countries. Read how this client partnered with Vynamic to improve launch planning and efficiency and develop a high-impact roadmap that provided a flexible and repeatable model for their European Medical Affairs teams.
Integrated Business Planning in Life Sciences – September 8, 2022
September 8, 2022
To keep up with the ever-evolving healthcare landscape, it is critical for Life Science companies to identify ways to enhance and integrate business planning (IBP) across their operating functions. Mindy & Ryan are joined by Vynamic’s Dan Ahern and Owen Thomas to understand the why IBP is so important and explore how focusing on these …
Aligning Leadership Styles to Drive Medical Strategy
The US medical leadership team of a global life sciences company was faced with competing objectives that made it difficult to align on their team’s priorities. Based on these objectives, Vynamic planned and facilitated a tailored two-day workshop to help the leaders understand and leverage the power of their individual styles and collaborate more cohesively around a common strategy and clear priorities.
Building Culture & Strategy Through Cross-Functional Collaboration
Organizational changes at a rapidly growing, midsize life sciences company brought together employees from several functions to create a newly aligned business unit. With a lack of shared culture and misalignment around roles and responsibilities, a Vynamic workshop helped to bring this new business unit together to create a foundation of culture and clarity around ownership and ways of working.
