A U.S. Oncology Marketing team at a large Life Sciences company was preparing for multiple product launches and wanted to leverage the power of a Large Language Model (LLM) to increase their productivity and improve ways of working due to the scope and intensity of work in the pipeline, as well as to position the team well for the future of work.
By equipping the marketing team with comprehensive knowledge of AI tools available and delivering a two-part workshop, quality and productivity rose significantly over three months. Vynamic’s interactive, team-oriented workshops included live demonstrations, user guidance on ChatGPT Enterprise, and functional ideation sessions to pinpoint how generative AI could improve efficiencies or reimagine key processes that alleviated pain points. The top two use cases were further refined and provided to IT to scale and further develop.
Vynamic, an Inizio Advisory company, is a leading management consulting partner to global health organizations across Life Sciences, Health Services, and Health Technology. Founded and headquartered in Philadelphia, Vynamic has offices in Boston, Durham NC, New York, and London. Our purpose is simple: We believe there is a better way. We are passionate about shaping the future of health, and for more than 20 years we’ve helped clients transform by connecting strategy to action.
Through a structured, yet flexible delivery model, our accomplished leaders work as an extension of client teams, enabling growth, performance, and culture. Vynamic has been recognized by organizations like Great Place to Work and Business Culture Awards for being leaders and innovators in consulting, company culture, and health. Visit Vynamic.com to discover how we can help transform your
organization or your career.
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