Vynamic / What We Do / Actionable Strategy℠ / Strategic Planning & Mobilization©
Product Launch© Go-To-Market Strategy©

Strategic Planning & Mobilization©

In the ever-changing healthcare marketplace, we know strategic plans must align with client goals and direct critical activities in a flexible way.

We take a collaborative and actionable approach to developing strategies and the robust plans that enable them. We partner with clients to effectively articulate a vision, set priorities, allocate resources, mobilize mission-critical tactics, and measure results.

Explore Our Work
Case Study

Market Access Capability Analysis & Process Mapping for a Cell and Gene Therapy Biotech

A pre-commercial Cell and Gene Therapy client was preparing for the launch of its first product. Read how the newly formed Market Access team contacted Vynamic to assist with strategic planning and process development to support an innovative, outcomes-driven approach for value based contracting arrangements.

Market Access Capability Analysis & Process Mapping for a Cell and Gene Therapy Biotech
Case Study

Global DEI Assessment & Strategy Recommendation

Read how a European-based regional HR organization within a Global Pharmaceutical company asked Vynamic to assess the current state of Diversity, Equity, & Inclusion (DEI) across their local countries with the goal of developing a recommended DEI operating model, strategy, and implementation plan.

Global DEI Assessment & Strategy Recommendation
Case Study

Market Access Strategy Refresh

While awaiting approval to launch a new product, a large pharmaceutical company identified a need to revisit their market access strategy due to various evolving external factors that could require adjustments in their launch approach. Read how Vynamic helped this client assess those factors, refresh their strategy, identify/implement recommended adjustments, and implement an ongoing performance monitoring framework that ensured they would remain nimble with the evolving market.

Market Access Strategy Refresh
Case Study

Launching a Level-Funded Health Plan Quickly & Successfully

Vynamic brought strategic thinking, market expertise, and experience managing complex transformational programs to help a health insurer launch and test a new product. Read how the success of the fast-paced, cross-functional project led the client to exceed sales targets, overtake competitors, and establish a blueprint for future launches.

Launching a Level-Funded Health Plan Quickly & Successfully
Case Study

Building an Industry-Changing Patient Innovation Hub

Patient centricity is no longer a buzzword. It’s redefining how the pharmaceutical industry operates. Watch how Vynamic strategically partnered with a large, global pharmaceutical company to stand up a patient innovation hub aimed at producing patient-focused solutions that would enable improved patient outcomes.

Building an Industry-Changing Patient Innovation Hub
Case Study

Enabling Team Performance Through Strategy, Culture, & Operating Model Design

Navigating changes in structure and responsibilities can present operational and cultural challenges for a team. Read how Vynamic partnered with a Global Pharmaceutical company’s centralized medical evidence generation and data dissemination team to support their evolution over several months, bringing clarity to the client’s complex challenges and helping them bond, create a new vision and strategy, and adapt to changes in their remit.

Enabling Team Performance Through Strategy, Culture, & Operating Model Design
Case Study

Accelerating the Delivery of Omnichannel Capabilities Across European Markets

The oncology business unit of a large, global biopharmaceutical company with main offices in the United Kingdon and Switzerland was seeking to optimize delivery of personalized customer experience to HCPs by accelerating the scaling of omnichannel capabilities across priority markets. Watch how Vynamic partnered with this client to design and deliver simplified, effective, and replicable omnichannel processes and structures with a positive impact on local teams and their customers.

Accelerating the Delivery of Omnichannel Capabilities Across European Markets
Case Study

European Medical Affairs Transformation Journey

Medical Affairs plays a critical role in key activities for pharmaceutical companies. This includes evidence generation, evidence dissemination, and very importantly, engagement with Healthcare Professionals. Read how Vynamic's client, the Global Head of Medical Affairs for a pharmaceutical company based in Europe, partnered with Vynamic to identify and define the strategic vision and priorities for their Region Europe Medical Affairs strategic transformation.

European Medical Affairs Transformation Journey
Case Study

Creating A Global Medical Affairs Governance Roadmap

A global pharmaceutical company based in Europe needed to ensure robust and consistent product launch execution by Medical Affairs teams across multiple countries. Read how this client partnered with Vynamic to improve launch planning and efficiency and develop a high-impact roadmap that provided a flexible and repeatable model for their European Medical Affairs teams.

Creating A Global Medical Affairs Governance Roadmap
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