Case Studies

The oncology business unit of a large, global biopharmaceutical company with main offices in the United Kingdon and Switzerland was seeking to optimize delivery of personalized customer experience to HCPs by accelerating the scaling of omnichannel capabilities across priority markets. Watch how Vynamic partnered with this client to design and deliver simplified, effective, and replicable omnichannel processes and structures with a positive impact on local teams and their customers.

A solid strategic foundation is critical to a successful launch, and a team’s core foundational elements are its guiding light to turn to throughout a launch during times of complexity. Read how Vynamic helped a global pharmaceutical company’s launch team define an overall vision that tied back to a shared purpose and core values.

Standing up a new organization while commercializing a product for the first time involves thoughtful planning and establishment of fundamental roles and processes, in addition to the cross-functional preparations and coordination required for product launch. A biotech company seeking strategic guidance and deep launch expertise engaged Vynamic to partner during this critical launch window. Learn how Vynamic approached this project to ensure they were well-prepared and launch ready.

Vynamic created a powerful value proposition and evidence-based pitch deck to help a client win new customers for its Consumer Drug Information Solution that was designed to improve consumer engagement through applied DEI principles, consumer-centric language, and everywhere access.

A large home and community-based care provider saw an opportunity to distinguish itself in a highly fragmented market as the preferred joint venture partner to health systems looking to adopt a transformative post-acute strategy. Read how Vynamic created a go-to-market strategy that positioned this client at the forefront of a shift towards high quality, home-based care, all while reducing the total cost of care.

Medical Affairs plays a critical role in key activities for pharmaceutical companies. This includes evidence generation, evidence dissemination, and very importantly, engagement with Healthcare Professionals. Read how Vynamic's client, the Global Head of Medical Affairs for a pharmaceutical company based in Europe, partnered with Vynamic to identify and define the strategic vision and priorities for their Region Europe Medical Affairs strategic transformation.

A global pharmaceutical company based in Europe needed to ensure robust and consistent product launch execution by Medical Affairs teams across multiple countries. Read how this client partnered with Vynamic to improve launch planning and efficiency and develop a high-impact roadmap that provided a flexible and repeatable model for their European Medical Affairs teams.

The US medical leadership team of a global life sciences company was faced with competing objectives that made it difficult to align on their team’s priorities. Based on these objectives, Vynamic planned and facilitated a tailored two-day workshop to help the leaders understand and leverage the power of their individual styles and collaborate more cohesively around a common strategy and clear priorities.

Organizational changes at a rapidly growing, midsize life sciences company brought together employees from several functions to create a newly aligned business unit. With a lack of shared culture and misalignment around roles and responsibilities, a Vynamic workshop helped to bring this new business unit together to create a foundation of culture and clarity around ownership and ways of working.