Product Launch.
Simplifying launch complexities by combining skilled project leaders with a proven product launch framework customized to maximize outcomes.
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About Product Launch.
Launching a product, whether your first or a new indication, is exciting but incredibly complex. Successfully navigating a launch – from pre-commercialization to regulatory approval and beyond – relies on many moving parts and close collaboration between teams and different business areas.
Combining vast experience and expertise, Vynamic can simplify the product launch journey across multiple stages, providing a structured yet flexible approach that supports you across functions or takes a focused, deep dive into a specific area or process. However you want to work, the result is an optimized launch program that creates efficiencies, minimizes risk, and ensures product success.
Explore Product Launch.
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Launch Strategy Design
Launch Strategy Design creates a strong, strategic foundation at the earliest stages of your launch, helping you capitalize on market opportunities, create compelling value propositions, and build the capabilities you need for a successful product launch.
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Launch Navigation
Launch Navigation is a flexible, tailored offering designed to prepare for approval. It builds a robust launch framework by strengthening governance, tactical planning, communication, and collaboration, taking you through rigorous launch readiness planning.
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Launch Capability Build
Throughout the launch lifecycle, we can support specific critical path elements that demand an additional deep dive with Launch Capability Build. By adopting an agile, tailored approach, we provide your medical, commercial, and functional teams with as much expertise as they need – whether we’re acting as a thought partner, collaborator, driver, or workstream owner.
Let’s talk.
At Vynamic, we’re experienced across a broad range of launches, providing expert guidance and hands-on support required to maximize success with your life science product launch strategy. Get in touch to understand how we can partner with you to achieve your launch goals.
Inizio Advisory partners with pharma and life sciences companies to help navigate product launch successfully.
From clinical development to post launch optimization. Find out how we can help get your launch planning journey started.
Navigate your Launch Journey With Certainty.
Join our experts at Inizio Advisory as they delve into every stage of early-stage product launch planning in our insightful three-part podcast series, created in partnership with PM360.
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Episode 1: Navigating Pre-Launch – Start with Market Understanding
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Episode 2: Navigating Pre-Launch – Optimize Planning & Decisions
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Episode 3: Navigating Pre-Launch – Validate Launch Approach
The evolution of Product Launch.
Over the years, Vynamic has experienced first-hand how product launch strategy and operational execution have evolved. This evolution is in part due to five key trends affecting Life Sciences organizations and the healthcare industry at large.
Our Life Sciences expertise.
Our goal is to provide a better way for Life Sciences companies to create real, lasting change on human health. Tap below to learn more about the work we do across Life Sciences – in addition to our product launch capabilities.
We’ve provided product launch support across many therapy areas:
CVMD
- Cardiovascular Disease
- Chronic Kidney Disease
- Diabetes
- Lupus Nephritis
Oncology
- Biliary cancer
- Bladder cancer
- Blood cancer / Hematology
- Breast cancer
- Carcinoma cancer
- Colorectal cancer
- Endometrial cancer
- Gastric cancer
- Kidney cancer
- Liver cancer
- Lung cancer
- Ovarian cancer
- Pancreatic cancer
- Prostate cancer
- Renal cancer
- Neuroendocrine Tumors
- Personalized Cancer Vaccines
Rare Disease
- Beta Thalassemia
- Blood Cancer
- Chronic ITP
- Dengue Disease
- Dermatomyositis
- Endometrial Cancer
- Eosinophilic Esophagitis
- Hemochromatosis
- Hyperkalemic
- Idiotic Hypersomnia
- Lung Cancer
- Multiple Myeloma
- Myelofibrosis
- Narcolepsy
- Ovarian Cancer
- Short Bowel Syndrome
- Sickle Cell Disease
- Spinal Muscular Atrophy
- Transthyretin (TTR) Amyloidosis
Respiratory
- Asthma
- COPD
- Influenza
- Respiratory Syncytial Virus
Vaccines
- HPV Vaccines
- mRNA Vaccines
- Pneumococcal Vaccines
- Meningococcal Disease
Dermatology
- Chronic Inflammatory Skin Conditions
Hematology
- Hemophilia
- Pulmonary Arterial Hypertension
Hepatology
- Primary Biliary Cholangitis (PBC)
- Chronic Hepatitis B Virus (HBV) Infection
Immunology
- Primary Immunodeficiency Disorders (PID)
- Dermatomyositis
- Autoimmune Diseases
Neurology
- Multiple Sclerosis (MS)
Psychiatry/Neurology
- PTSD
Others
- ADHD
- Alzheimer’s
- Chronic Iron Overload
- Crohn’s Disease
- Dermatomyositis
- Dry-Eye Disease
- Gene Therapy
- Geographic Atrophy
- Insomnia
- Liver Disease
- Medical Cannabis
- NASH (Nonalcoholic Steatohepatitis)
- Ophthalmia
- Osteoarthritis
- Osteoporosis
- Ulcerative Colitis
Global markets.
Vynamic has helped support launch readiness efforts in several global markets including Australia, Brazil, Canada, China, France, Germany, Italy, Japan, United Kingdom, United States, Spain and Switzerland.
Vynamic team delivering Product Launch.
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Christina Nikolos
Director
Mike Wexler
Director & Biotech Launch Lead
Maura Dee
Senior Director & Launch Center of Excellence (CoE) Lead
Lisa Rondinelli
Senior Director
Chris Cubra
Senior Manager
Colleen Lawlor
Director & Alliance Launch Lead
Felice Walter
Senior Director & Launch Excellence Lead
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