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Launch Strategy Design.

Create a strong, strategic foundation at the earliest stages of your launch, helping you capitalize on market opportunities, create compelling value propositions, and build the capabilities you need for a successful launch.

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We provide expert support across the following areas:

Pre-commercialization planning

We can help you:

  • Develop T-36 and T-18 cross-functional launch plans
  • Design scalable product teams to manage capability, headcount, and hiring
  • Identify ownership and accountability for global, regional, and country-specific deliverables

We provide strategic support as you:

  • Assess market opportunity, size, and landscape
  • Develop the core elements of your brand identity

Strategy design

We can help you:

  • Design and facilitate pre-launch workshops to help set the foundation
  • Identify strategic decision making and tactical planning needs
  • Plan how you’re going to shape the market
  • Create a strategy for medical evidence generation and dissemination
  • Build a multi-year brand strategy, aligned to goals and opportunities
  • Roll out leadership and performance coaching

Launch excellence design

We can help you:

  • Optimize performance with a Launch Excellence framework
  • Leverage repeatable launch planning tools, templates, and materials
  • Ensure consistency by developing a Launch Readiness Review framework
  • Design post-launch evaluations to create learnings for future projects

Ashley Stanley

Executive, Product Launch Service Lead, & Durham Hub Lead

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Brian Stamm

Executive & Product Launch Service Lead

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Let’s talk.

At Vynamic, we’re experienced across a broad range of launches, providing expert guidance and hands-on support required to maximize launch success.

Get in touch to understand how we can partner to achieve your launch goals.

Get in touch

Explore our work.

View our latest Product Launch insights, case studies, and podcast episodes.

Creating a digital therapeutics launch playbook

The Chief Marketing Officer of a prescription digital therapeutics (PDT) company was seeking to prepare the organization for future launches.

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Market access strategy refresh

While awaiting approval to launch a new product, a large pharmaceutical company identified a need to revisit their market access strategy.

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Building a global launch excellence framework

A solid strategic foundation is critical to a successful launch, and a team’s core foundational elements are its guiding light.

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Setting the foundation for a Biotech’s 1st US product launch

A biotech client needed to establish and scale a new US organization to commercialize its first product.

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